All professional sectors have their own vocabulary.
In sales, many specific terms and acronyms are used to describe the various techniques used to boost the performance of salespeople within a company. One of these terms is “Spiff,” which is often associated with sales and team motivation. It is indeed a great way to install a pleasant and rewarding work environment, rewarding the best performers at the end of each month or quarter based on their performance.
But what exactly is Spiff, how does it work, and what is its role in sales? We are going to explain everything to you!
Understanding Spiff in the sales field
The term “Spiff” (“Sales Performance Incentive Fund”) is a kind of program set up by a company to encourage and reward exceptional performance of its salespeople. The idea is to provide behind a additional financial incentive to salespeople in reward for results achieved and goals achieved.
Unlike base salaries and standard commissions, it's usually a one-time payment or a special bonus that's not part of regular pay.
This motivates to Exceed sales goals and to excel in his work.
How Spiff works can vary from company to company, depending on its business goals and organizational culture. However, there are some key elements that define how this program works:
- Performance goals : before setting up a reward system, the company must clearly define the performance objectives it wants to encourage. They can be linked to sales, the acquisition of new customers, the signing of a contract, etc.;
- The amount of the reward : the company then determines the amount of the Spiff reward or bonus. This could be a gift certificate, a fixed amount, or a percentage of the exceptional sale amount, for example;
A salesperson can receive a bonus of 500 euros for each sale that exceeds their monthly objective by 20%.
- The eligibility period : this period can be a monthly, quarterly, or annual period. It is chosen according to the frequency of the requested performance objectives and payments;
- Communication and transparency : it is essential to clearly communicate the details of the rewards program to your salespeople. It is then necessary to be clear on all the points detailed above so that they have all the necessary information. Also, transparency is crucial for salespeople to understand what is expected of them and how they can earn rewards;
- Follow-up and attribution : During the eligibility period, the company monitors the performance of salespeople and identifies those who meet or exceed established goals. The awards are then awarded to eligible salespeople based on their achievements;
At Maslo, we offer you an application that is very easy to use so that everyone can follow their evolution and know their status in real time.
- Payment and recognition : once the performances have been evaluated, the Spiff rewards are distributed. They may be accompanied by mentions of special recognition.
What are the advantages of selling Spiff?
Spiff has many advantages for salespeople but also for the companies that set them up. Here are some of the key benefits associated with using this rewards system in sales:
- Strengthened motivation : it's a powerful incentive that motivates salespeople to work harder in order to reach their performance goals. The opportunity to earn additional rewards creates a strong sense of motivation;
- Focus on goals : Reward programs of this type make it possible to focus on specific goals that the company wants to achieve. This can contribute to the teams' good understanding of the company's priorities at this point in time;
- Improving results : by encouraging salespeople to exceed their goals, a Spiff can lead to a significant improvement in sales results, in turn leading to better results for the business. These professionals are then driven to look for additional sales opportunities;
- Recognizing performance : in sales, this reward system, regardless of the end, offers salespeople a real sense of recognition for their exceptional performance. This reinforces their sense of accomplishment and value within the company.
- Performance culture : used consistently and fairly, it is a way to contribute to the creation of a performance culture within the company.
How to implement it in your business?
Do you want to embark on the crazy Spiff adventure within your company but you do not know where to start or how to proceed?
Well, that's good because our team specialized in the field of sales team performance and loyalty since 2016 offers you the opportunity to use the best existing gamification solution on the market. Indeed, we offer you the use of an application with which set up simply and quickly your rewards system in place. 
Sales representatives, managers, CFO and HR managers, Sales Ops... Everyone controls their role, saves time, and analyzes data in real time.
To perfect your commission plan, use our Commission calculator !
It is a simple but powerful tool that can allow you to create motivating plans for your salespeople. Offer variable rewards based on the performances achieved and add bonuses to increase the chances of achieving the desired goals! And to go even further, your employees can consult their statement in real time and know at any time where they are in their quest.
Do you want to try it before you start? Please note that we are giving you the opportunity to do it for free. To do this, simply contact us from our website via the online contact form made available to you. Fill in the requested fields with the necessary information and leave it to us! We will answer you as soon as possible to make you benefit from our innovative and rewarding gamification tool as soon as possible.
However, if you prefer to have us directly online, you can also contact us by phone call.
In the field of sales, Spiff is an effective system for motivating and rewarding salespeople for their exceptional performance. By providing an additional financial incentive, it allows to encourage salespeople to aim for higher goals and to excel in their work.
Thanks to Maslo, double the performance of your sales team!




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